SoM Working and Occasional Papers

Permanent URI for this collection

https://dspace.lib.cranfield.ac.uk/handle/1826/27

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Now showing 1 - 7 of 7

Open Access
The changing face of service quality management
(1992) Ballantyne, David
Open Access
Coming to grips with service intangibles using quality management techniques
(1991) Ballantyne, David
Open Access
Internal marketing, collaboration and motivation in service quality management
(1991) Ballantyne, David
Open Access
Management of the diagnostic review process in service quality management ANZ Bank - A case outline
(1990) Ballantyne, David
Open Access
The pathology of company-wide quality initiatives : seven prescriptions for failure
(1991) Ballantyne, David
Open Access
Relationship marketing : bringing quality customer service and marketing together
(1991) Christopher, Martin; Payne, Adrian; Ballantyne, David
Open Access
Turning the wheel of quality improvement - continuously
(1990) Ballantyne, David