A multiple, embedded case study of contemporary practices of relationship marketing in the Danish-British and New Zealand-British food supply chains : research issues

Lindgreen, Adam2005-11-232005-11-232000http://hdl.handle.net/1826/5711963 bytes9463016 bytestext/plainapplication/pdfen-UKA multiple, embedded case study of contemporary practices of relationship marketing in the Danish-British and New Zealand-British food supply chains : research issuesWorking Paper