Xie, YingArman, Saleh MdSu, Chang2025-03-062025-03-062025-03Xie Y, Arman SM, Su C. (2025) Circular economy in post consumption network: the role of re-commerce groups in social media platforms. Electronic Commerce Research and Applications, Volume 70, March-April 2025, Article number 1014891567-4223https://doi.org/10.1016/j.elerap.2025.101489https://dspace.lib.cranfield.ac.uk/handle/1826/23581The success of the circular economy transition depends on the involvement of all stakeholders. However, research on consumer participation in the circular economy is limited. This study identifies the micro-level dynamics of the circular economy within the post-consumption network, mainly focusing on re-commerce operations. Through exploring re-commerce networks in 20 countries and a statistical analysis of factors influencing sales performances on Facebook, this research aims to identify the primary elements influencing re-commerce activities on Facebook and their role in promoting circular economy. This study uses grounded theory and a mixed-methods approach, combining literature reviews and interviews, to explore the impact of re-commerce on the circular economy. Based on the research findings, this research develops four propositions to promote future research on post-consumption networks in the circular economy context.enAttribution 4.0 Internationalhttp://creativecommons.org/licenses/by/4.0/46 Information and Computing Sciences38 Economics12 Responsible Consumption and ProductionInformation Systems38 Economics46 Information and computing sciencesCircular economyconsumereconometric modelFacebookpost-consumptionre-commerceCircular economy in post consumption network: the role of re-commerce groups in social media platformsArticle56578610148970