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School of Management (SoM)
SoM Working and Occasional Papers
Relationship marketing and relationship managers : a customer value perspective
Relationship marketing and relationship managers : a customer value perspective
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SWP1099.pdf
(75.96 KB)
Date published
1999-01-01T00:00:00Z
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Authors
Holt, Sue
Supervisor/s
Industry supervisor/s
Journal Title
Journal ISSN
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Type
Working paper
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http://dspace.lib.cranfield.ac.uk/handle/1826/622
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SoM Working and Occasional Papers
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